Author: Byron Darden

Founder’s Corner – Building Relationships: The Formidable Imperative of Leadership Part 2

Relationships vary in many different ways, such as the depth to which they go and the type that they are in our lives. They can be casual or as significant as an intimate relationship. One of the most profound relationships is the one that we have with ourselves.

I recall an AHA moment when I shared with a friend about being alone. I was surprised when she responded with, “You’re never alone. You are always with yourself.” It was a sobering thought that had not crossed my mind. I knew she was correct. We are always in the company ourselves. This is particularly useful thinking in times when we feel isolated from others, unable to be in connection whenever we like. A time many of us will not forget in the wake of COVID.

Something else that grew out of this new way of thinking is how little time many of us retreat to our own company for extended periods of time. This is a natural state for leaders when you consider the idea that it can feel lonely at the time. Especially when you haven’t learned to be your own good company.

Hi, I’m Byron Darden with another edition of Leading with Purpose on Purpose. In this installment, we focus on practical ways to enhance your relationships as well as the measurable impact of those relationships. I trust you will enjoy the read!

Let’s start by exploring The Many Layers of Business Relationships

The Many Layers of Business Relationships

In a leadership role, you are managing relationships at multiple levels, and each demands a distinct approach, focus, and cadence. Understanding these layers helps you invest your time and energy where it matters most, while also adapting your style to the unique needs of each group.

With your team and stakeholders, these relationships form the heartbeat of your leadership. They center on the daily strategy, operations, and decision-making that move your organization’s mission forward. Building trust here means being consistent, setting clear expectations, providing honest feedback, and celebrating wins together. When team members and stakeholders feel valued, they are more engaged, more innovative, and more willing to take ownership of results. This will be different from those within your organizational environment or ecosystem, a term we use at Triple Axel.

Your ecosystem includes partners, vendors, service providers, contractors, and collaborators who directly influence your ability to deliver on your organization’s promises. At Triple Axel, we see these as the “invisible arms” of an organization — often working behind the scenes, yet critical to success. These relationships thrive on mutual reliability, clear communication, and an understanding that each party’s success is linked to the other’s. Investing in them ensures smoother operations, better service delivery, and fewer costly breakdowns.

Across your industry, relationships keep you informed about trends, challenges, and opportunities. These connections might include competitors, peer organizations, professional associations, or thought leaders. Healthy industry relationships are not just about networking at conferences — they are about fostering mutual respect, exchanging insights, and exploring collaborations that elevate the field as a whole. The leaders who stay connected here position themselves and their organizations as forward-thinking and adaptable.

With your clients or customers, relationships are often the most visible measure of your success. Trust, reliability, and consistent value delivery are the cornerstones. A client or customer who feels heard, understood, and supported is far more likely to remain loyal, offer repeat business, and refer others. Leaders who maintain authentic, two-way communication with clients strengthen revenue streams and their organization’s reputation.

Every one of these relationships creates ripple effects that influence morale, productivity, innovation, and growth. Neglect in one area can erode trust across others, while strong connections in each layer reinforce one another, creating a robust network of support and opportunity.

In a business context, these relationships must be approached with intention. Those with your team and stakeholders require more day-to-day interaction and guidance. Those within your ecosystem focus on collaborative delivery. Industry relationships demand strategic visibility and thought leadership. Client and customer relationships require consistent follow-through. 

Try this Practical Leadership Exercise.

A Practical Leadership Exercise

I often tell my clients: The relationship you have with others begins with the relationship you have with yourself.

At Triple Axel, we call this our YOUniversity — the personal mastery that comes from knowing yourself deeply.

Try this exercise:

Choose one day to observe yourself in different interactions. Pay attention during moments such as:

  • Ordering coffee from a barista 
  • Scheduling an appointment with a live person
  • Asking for directions from someone, not AI
  • Briefly chatting with another in an elevator
  • Meeting with a medical professional
  • Talking with a colleague, a direct report
  • Checking in with a senior leader

After each interaction, jot down in your leadership journal:

  • What sensations did I notice in my body?
  • Was the encounter pleasant, unpleasant, or neutral?
  • How did I feel at the start, middle, and end of the interaction?
  • Did I sense attentive or distracted behavior?
  • How did my body signal those feelings?
  • Did my energy shift during the exchange?
  • What am I taking away about myself and the other person?

At the end of the day, review your notes. Look for patterns, surprises, and moments of comfort or discomfort. Connect them to your experiences in meetings, presentations, and one-to-one conversations.

Over time, developing self-awareness will help you identify both your relationship strengths and your growth areas, giving you a clearer path toward building the trust and influence great leadership requires.

Discover The Measurable Impact of Strong Relationships

The Measurable Impact of Strong Relationships

Over the years, I’ve seen firsthand how the strength of our connections shapes our leadership and the health of entire organizations. Research backs this up in a way that’s difficult to ignore. For example, companies that actively nurture team relationships see employee retention rates climb by as much as one-third. That’s more than a number. It’s a reminder that when people feel valued and connected, they are far more likely to stay, contribute, and grow with the organization.

I’ve also witnessed how poor communication can derail even the best-laid plans. Data shows that over 85% of business leaders believe ineffective communication and collaboration are among the primary causes of failure. 

On the flip side, teams that engage in genuine collaboration report an over 70% boost in performance, and well over half say it sparks innovation. Numbers like these make one thing clear: relationship building is not just a feel-good exercise—it is a tangible, measurable advantage that shapes results, fuels creativity, and strengthens resilience at every level of leadership.

I recently spoke with a city employee who shared that they are leaving their job. In the political climate at the time of this article’s publication, it seems almost unthinkable that someone would even consider such a move. When I asked what was next for this individual, they explained that they were transferring to a new department. When I inquired about why they chose to leave their current role, I was not surprised to learn that their direct supervisor showed little interest in nurturing the relationship.

It is a story I hear often.

The Bottom Line

“Greatness happens when the person with the wild imagination collaborates with the person who knows how to get things done.” – Simon Sinek.

When leaders collaborate well, great things get accomplished. Strong relationships develop over time, and the leaders who invest in them create benefits that endure for years. As Howard Schultz once said, “Success is best when it’s shared.”

From my years as a figure skating coach to my current work as an executive coach, I have seen this truth play out again and again: No individual wins alone. The magic happens when we connect, support, and lift each other higher. Relationship building is not simply about expanding your network—it’s about strengthening the trust, respect, and shared purpose that make leadership truly effective.

When you’re ready to explore how stronger relationships can elevate your leadership, I invite you to schedule a discovery call. We’ll discuss your unique leadership challenges and identify practical ways to create the kind of connections that move people and organizations forward.

Founder’s Corner: Building Relationships: The Formidable Imperative of Leadership

Nothing happens without relationships. Should you happen to have insight that contradicts this belief, I invite you to share in the comments. I’m all ears!!

I make this bold statement because over my many years of performing, coaching, learning, traveling, launching businesses, living in numerous places throughout the United States, and any number of life experiences too many to note, the one thing I’ve come to learn is that without relationships, not much else matters.

Throughout our lives, we build a diverse number of relationships with friends and family, romantic partners and colleagues, as well as mentors and strangers. Each with its own benefits that can include: fulfilling our need for support, giving us purpose that drives our achievements, and helping us overcome obstacles.

Relationships can be for personal and professional growth, or to help us with self-discovery. Whichever type of relationship you are building, we rely on them to shape who we become and contribute to our overall well-being. It has been said that we need relationships to distinguish ourselves from each other. It is how we differentiate who we are from others in our lives. Essentially, I cannot be who I am until I know who you are!

Hi, I’m Byron Darden with this edition of Leading with Purpose on Purpose. In this installment, we explore the importance of relationships that can make a difference in how valuable your networks are. They can support you in navigating organizational politics, help you advance in your career, and provide you with honest and helpful insight into what is working for you and how to overcome what might be getting in your way.

I’m fortunate to have such a network of relationships who will share the honest truth about what is working for me and what I’ve needed to change and let go of in order to move forward. I trust you will find helpful information to support your movement forward as you explore Building Relationships: The Formidable Imperative of Leadership. Enjoy!

Ready to start Building Relationships?